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Customer 360

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Customer 360, is salesforce complete portfolio of products, unites your sales, service, marketing, commerce, and IT teams on one integrated platform. And with Einstein GPT customers can auto-generate sales tasks, dynamically create customer-specific content, write code and much more — anything you can imagine.
Customer 360 lets companies connect any app, data source or device across any cloud service or data sitted on-premises server

Benefits of Customer 360

There are several benefits to Salesforce Customer 360, including the following

  • Personalized customer experience

     Customer 360 uses customer data to personalize the customer experience and tailor messaging to each customer.

  • Scalability

    Applications in the platform can be scaled up or down depending on an organization's needs. Components can be added and removed.

  • Usability

     Customer 360 is a low-code integrated CRM platform with high usability and a small learning curve

  • Unification

    The Salesforce platform unifies customer data across applications, serving as the single source of truth.

  • Integration

    Customer 360 connects sales, service, marketing, commerce, IT and analytics in a single shared system. This approach makes it easier to bridge fragmented customer data across an organization and let companies deliver integrated customer engagement at scale.

  • Collaboration

    The Salesforce tools connect teams that use different capabilities allowing different teams access to the same customer data and insights, breaking down information silos.

  • Productivity

    Automated enablement and simplified data intake features enhance sales reps' productivity

  • Customer Satisfaction

     Improved productivity and insights lets reps respond to customers faster and in more detail, creating a better customer experience.

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